HDFC Life launches new Campaign to target urban women

Mumbai: HDFC Life has unveiled a new marketing campaign aimed at driving financial freedom among urban Indian women.
Commenting on the new campaign, Sanjay Tripathy,  Executive Vice President and Head, Marketing, Product, and Direct Channels said, “Following the launch of our flagship women’s product ‘Smart Woman,’ we have embarked on this new marketing campaign to drive awareness about ‘financial freedom’ among urban Indian women.”more

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