Surveys reveal growing trend that young women, many in their teens, are taking up cause of gender equality via social media. Surveys and anecdotal evidence may suggest that few young women identify with the word feminism, fearing it sits at odds with a desire to wear makeup or heels. Yet there are increasing signs of an interest in gender equality issues among these same young women, who are now turning to social media such as blogs, Twitter and Facebook to reach out to fellow activists or just to share experiences and seek advice about what can be done. Article