Mark Zuckerberg has not had an easy time monetizing Facebook. Facebook’s average revenue per user is $1.13. LinkedIn’s is $3.33/ LinkedIn has a niche market, but it is a desirable one: white collar workers.
Now Google is preparing to launch Facebook@Work. Google is the workplace giant at the moment, with shared docs, GooglePlus for groups and is still the web search of choice.
Facebook, unable to buy Snapshot, developed a messaging app called Slingshot. But you can’t open your message until you send one.
Zuckerberg wants to be in the office, but can he get there?